Brief
Beyonn needed more than a website. They needed a complete digital foundation that could convert clinic owners, host their training programs, and manage their entire discovery call pipeline in one place. We took on both sides of that: a purpose-built website for lead capture and program hosting, and a fully custom learning management system built around how their OSA and TMD training programs actually run. The goal was a connected system that matched the quality of their clinical work.
Challenge
Beyonn is a clinical training company helping dentists, ENTs, and nurse practitioners integrate OSA and TMD treatment into their practices. Their offering is sophisticated, with multiple programs, a high-touch discovery call process, and a real need to establish credibility in a specialized medical space. Off-the-shelf tools were not going to cut it. They needed a website built to convert and a learning platform built around the way their programs actually run, not a generic template bent to fit.
Discovery
Two jobs, tightly linked. The website had to communicate a complex offering clearly to clinic owners and drive them toward one action: booking a discovery call. The learning platform had a different demand, needing to host the actual curriculum, track learners, and keep the team accountable. It became clear the two could not live apart. Bookings from the site had to flow straight into the platform, so the team always had a clean, centralized view of who was coming in and where they were in the program.
Design
We built two connected products for Beyonn. The website communicates their value proposition clearly, showcases their programs, and drives qualified leads into a structured discovery call booking flow, with every page designed for conversion from the hero down to the program detail pages. The custom LMS powers their training programs with course and content management, learner management and progress tracking, audit logs for accountability, and a calendar system that syncs directly with discovery call bookings from the website. Beyonn now runs learners, bookings, and course content from a single system, with a digital foundation that matches the quality of their clinical offering instead of a stack of tools held together with tape.
More of our work
Alice Coutet
Ansur
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